As digital cameras become more affordable, many people are wondering if these cameras are a wise investment.  The cost of owning a digital camera continues to be more affordable and the quality keeps getting better.  For about $400, you’ll be able to find a digital camera that can produce fantastic-looking 4x6 prints-comparable to those taken with film.  That may sound like a lot of money, but look at it this way: film users pay for processing prints.  Of those photos, about half will be “keepers” and the other half will be thrown away.  In the end, the good prints will be costly.  After 40 rolls, the film user will have “paid” for a digital camera that provides the following benefits:

Images Can Be Seen Immediately

You won’t have to wait to see if you got exactly what you wanted.  If someone blinks, moves or makes a funny face, you will know right away if you use a digital camera.

Save Time and Money

Choose the images that you want printed and get them in the size you want.  Digital images can be transmitted through the Internet to a MotoPhoto® store equipped with a digital photo lab.  Pick your prints up at your convenience or have them mailed to your home.

Sharing Digital Images Is Easy

Send digital images to anyone, anywhere, at any time – FREE!  E-mail them as an attachment or print them at your convenience at a MotoPhoto store.

Digital Images Can Be Perfected

Software packaged with digital cameras can easily be used to correct flaws and to add special touches that turn so-so images into something special.

Unleash Your Creativity

Powerful image editing software (e.g., AdobePhotoShop™)allows anything to be done with digital images.  Imagination is the only limit.  Experimenting becomes fun and rewarding.

Many professional photographers have made the switch to digital photography and will never go back to film. Many use both!  They realize both have their own features and benefits.  They say it’s easier to improve your photography skills and be more creative with a digital camera.  Immediate results let you see what works and what needs to be improved–trial and error is the best way to learn.

More MotoPhoto customers are beginning to understand the benefits that digital photography offers.  This year sales for digital cameras will surpass film camera sales.